The transfers have really revealed the extensive player loss SWTOR has suffered. The F2P trials to level 15 coming next month will help bolster the player numbers, then the complete transition to F2P/freemium will further pad those numbers. The problems with the game will still negatively effect player retention - - those F2P players will not stick around long after leveling up one or two characters.
How long before P2W items, permanent stat boosts (a la LotRO), lock box lotteries, etc. make it into the cash shop in EA's desperate quest for more income?